By 2020, the generation born after 1995, also called generation Z, will make up 40% of all customers.
Download our ”Industry Trend Paper” to gain a better understanding of Gen Z.
By reading our paper, you will gain an insight into their purchasing and viewing habits, usage of smartphones, and understanding their ways of TV consumption, which will seriously challenge the video consumption patterns developed for broadcasting technologies.
As expectations from Gen Z in terms of having a seamless online experience are high, operators need to provide a unified experience of their video services and cohesive and targeted selection of content across all types of devices.
Beenius is committed to supporting operators that wish to deliver innovative new video services for upcoming generations with Android TV applications, Recommendation Dashboard, and Targeted Advertising.
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